Case study 07

Auction Technology Group

Demonstrating the value behind a global technology platform

Auction Technology Group transformed from a specialist publishing business into a global provider of online marketplace technology, connecting auctioneers and bidders across Europe and the United States.

Vuzo analysed auction trends to show how ATG’s platform created additional value for traditional auction businesses.

The findings gave ATG clear commercial evidence to communicate the value of its technology and strengthen its growth story.

Six months later, Mobeus Equity Partners completed its exit from ATG. The investment generated a 4.5× return and a 29% IRR for the Mobeus VCTs.

Source: Mobeus Equity Partners

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