Data Science

The Vuzo Furniture & Homeware Industry Report H1 2023

We are delighted to announce the release of Vuzo's much-anticipated H1 2023 Industry Report for Furniture & Homeware! Our latest report offers an in-depth analysis of the industry landscape, illuminating trends, challenges, and opportunities.

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Three Key Principles for Getting Stuck into the Data

We’ve all heard that data is the new [insert-valuable-commodity-here], especially when it comes to your marketing. Yet when it comes to actually analysing that data, it can be all too easy to be seduced by the first idea that comes along.

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How data driven AI helps get the most from your team and your budget

It has been a bit of an under-the-radar trend in recent years to integrate AI into marketing channels. In fact, your favourite marketing platforms are likely powered by AI and the data it generates - the social media you engage with, ads displayed and your search results.

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How Marketing for Margin can Benefit eCommerce Retailers

Retailers who are maximising not only marketing budgets but also operational costs can ensure they are getting the best ROI even in the most challenging of market places.

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The Handy Vuzo Guide to Understanding Natural Language Processing for SEO

The most important thing in the world to Google (aside from hauling in $76bn net income last year), is understanding language.

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How to Maintain Growth When the Outlook is Uncertain

We have weathered the initial storm of Brexit, and battled our way through the pandemic, but now retailers are facing an even bigger challenge...

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The Handy Vuzo Guide to Natural Language Processing

eCommerce businesses and marketers are all becoming aware of the potential for this technology, and here at Vuzo we've long been promoting how it can help our clients, so we have put together this Handy Vuzo Guide to help you get to grips with this concept and its various uses.

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Vuzo’s Big Review of the Year 2022

A lot has changed in the past twelve months when it comes to data, marketing and eCommerce, so we have put together a quick rundown to see what went on!

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What data and marketing trends might we see in 2023?

2022 was a year of updates, privacy changes and slowly dying cookies. So, faced with a challenging economic climate, what trends might we see in 2023? We’ve asked our in house team of experts to come up with some predictions:

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